During an election marked by insults, invective and name-calling, Donald Trump became known for his hateful language. Her last controversy was, as we know: “Such a wicked woman”. Perhaps unexpectedly, it has become a rallying cry for ladies of evil persuasion everywhere, a hallowed profession with a long and illustrious history. Some articles address the question of whether the offensiveness of slurs arises from their meaning and whether it is a semantic or pragmatic meaning. Others address the question of what the relationship is between insults and swear words, taboo words and pejoratives. Croom Mr. Adam. ed. Special issue on insults. Language, 2015: 1-260. DO I,