In the countries studied, emissions per international tourist vary between a low kg for travelers from Brunei Darussalam to Malaysia and a high kg for arrivals from Switzerland to New Zealand. These values for return flights indicate that there is a gap between individual tourism emission intensities. Interpretive planning of a cultural tourism destination is a combined procedure of. marketing and management that recognizes and creates a memorable tourist. experience and includes concepts. Safety issues are often one of the biggest concerns tourists have when traveling to international destinations. Lehto et al. 2008, and it is widely recognized. From our experience, we believe that the process is just as important as the final tourism strategy. We consider the keys to successful strategic tourism planning to be: Buy-in and consensus from the wide range of public and private sector stakeholders that will be necessary for successful execution of the strategy. Solimar uses varied and proven tools. International tourism has seen steady growth. According to the United Nations World Tourism Organization, UNWTO, 2013, the average annual growth in international tourist arrivals. 6 for the world while for Southeast Asia. 3 for the to, Corresponding author. Tel: 6-035-629-5512 Fax: 6-035, Created interest in the improvement, management and presentation of a positive image of the destination. In the case of an archaeological heritage destination, such as that which is the subject of a focus. of this study, this is the case.