The purpose of the study was to investigate the effects of revising content-oriented and audience awareness objectives on fifth- and eighth-grade students' persuasive writing. Students were randomly assigned to three different goal conditions: a general goal, a content improvement goal, and a content improvement goal and, Use a calm, reasoned tone. Although writing a persuasive essay is at its core an exercise in emotion, try not to choose words that demean the opposing point of view or rely on insults. Explain to: This will allow you to tailor your persuasive essay accordingly to ensure it has maximum persuasive impact. 2. Do thorough research. Persuasive essays are backed by solid research. When researching your essay topic, obtain as much information as possible to present a compelling argument. 3. As with most academic essays, the persuasive essay should have an introduction, several body paragraphs, and a conclusion. Your body paragraphs should present the research, while the purpose of your introduction is to provide background information and the conclusion should review the strengths of your essay. 1. Research and write carefully. Word choice: The words and phrases you decide to use are crucial in persuasive writing because they help build a personal relationship with the reader. You always want to choose the best possible words and phrases in each case to convince the reader that your opinion is right. Persuasive writing often uses strong words.